Business Administration (B.A.)
What makes this degree programme special?
- Flexible study programme with seven combinable specialisations
- Attractive elective modules: from business psychology to sustainable industry
- State-of-the-art laboratories, e.g. marketing laboratory with virtual reality equipment
- Cooperation with attractive companies in the region
- Access to financial market data via the LSEG Workspace
- Large network of international partner universities, especially in South America
What is the structure of the programme?
The degree programme begins with three semesters of basic training. Here, the basics of economics and business administration are taught. Furthermore, the basic training includes legal, tax and mathematical topics as well as topics in business informatics. Elective courses are also offered. The basic training is followed by four semesters of advanced training.
The in-depth training serves to further differentiate and concretise as well as expand the knowledge acquired in the basic training. The students are thus prepared in a subject-specific manner for professional activity in the economy. The compulsory modules, the activity-oriented specialisation and the compulsory elective modules serve this purpose.
Module overview
What are the entry requirements?
- Higher education entrance qualification (Abitur), subject-related higher education entrance qualification or entrance qualification for a university of applied sciences (Fachhochschulreife)
- You don't have a higher education entrance qualification but you have work experience? Find out about studying without High School Diploma.
- Did you complete your school or university education abroad? Please note the admission requirements for studying in Germany.
What career prospects do I have after completing my studies?
As a graduate of the Business Administration degree programme, you have very good chances on the job market due to the special breadth of application of your professional qualification. Thanks to the education at the Ernst Abbe University of Applied Sciences Jena with a high level of practical relevance, you will be able to solve business management questions and problems in all areas of the economy and in the public sector. Functional focal points of the graduates' employment lie in particular in marketing, finance and accounting, auditing, EDP/organisation, human resources management as well as auditing and tax consultancy.
Thanks to the thematically flexible orientation of the degree programme, you can also be employed in numerous fields of work. Business administration know-how is in demand in companies in the private sector, in the manufacturing industry, but also in the public and social sectors. With the Business Administration degree and the relevant business know-how associated with it, your promotion to management positions can also be simplified.